The game takes place in an alternate version Shibuya district of Tokyo that brings you, Neku Sakuraba, into a game designed to erase faces. You go through different games, because each time the designers of this game are dicking you over. I can't give a whole lot more away without ruining the whole thing, but that's the fun of role-playing games.
The story aside, the gameplay is kind of a lot of fun. You drag your character from one long dialogue-heavy cut scene to the next, but the part that's fun is the battle system. You are forced to fight the same battle on the top and bottom screens, using various touch commands on the touch screen and pounding the D-pad for the top. As you progress through the game, you collect pins and have to pay attention to what brand of clothing will get you better or worse stats in different neighborhoods but I didn't buy the strategy guide so I pretty much just ignored it. The pins are what give you the different attacks, and you can sort them in ways that make the most sense, battle-wise. The Tin Pin Slam mini-game is a colossal pain in my ass, but that's my opinion of most mini-games.
As being among the first DS games to really grab my attention, I am enjoying it thoroughly. I had originally thought the DS would be a goof to me, something I pulled out when I was bored at lunch or waiting around for something trivial. I find myself reaching for it when I have a PlayStation 3, Xbox 360, and Nintendo Wii within my grasp. The role-playing games for the DS--The World Ends with You in particular--bring a lot to the little handheld. I do still love throwing in Little Red Riding Hood's Zombie BBQ to kill a few minutes, though. My next venture should be to procure a PSP, I believe.
-Evan "Dez" O'Connor